7 Reasons To Choose Flodesk As Your Go-To Email Marketing Platform

If you do any research, you’ll find that email marketing can still bring in the best results when it comes to marketing and ROI. According to Hubspot, revenue made from email marketing is set to hit almost 11 billion dollars by the end of 2023. So if you’re not in the email marketing game, make sure to get in on it. That being said, you’ll find a wide range of email marketing platforms to choose from including Mailchimp, Convertkit, Activecampaign and more. My personal go to platform is Flodesk. I’ve been using it for almost 2 years now and it’s been my favorite email marketing platform to use to date. Here are 7 reasons to choose Flodesk as your go-to email marketing platform as well.

1) Beautiful Designs

Let’s start with the most obvious, especially as a designer, I love how beautiful the emails look. You can design the emails however you’d like but the premade templates are top notch and available for different uses like sales, promotions, welcome emails and more.

2) Easy To Use

Flodesk is one of the easiest email marketing platforms I’ve ever used. It’s a drag and drop builder so it’s easy to customize. Plus they have layout blocks for more curated designs. Also, everything is laid out beautifully on the actual site so the user experience is great and easy to navigate. I mean chef’s kiss!

3) Integrates With Multiple Platforms

Since Flodesk is still relatively new (like 2 – 3 years), they integrate to websites through embed codes. Which is actually really nice because it means it’ll be compatible with almost any platform because almost every website platform, if not all, have code embed capabilities. So whether you have Shopify, Squarespace, WordPress or something else, it’ll work.

4) Branding

Another thing I love as a designer is the fact that they put an effort into making sure your brand is top of mind. Meaning, you can add your logo, add your brand colors, add your brand fonts (yes, you can add custom fonts) and even add your Instagram directly into the emails. Creating beautifully branded emails will help increase and improve brand awareness with whatever business you’re starting or growing.

5) Analytics

Analytics for Flodesk are still fairly new BUT I actually love how minimal and easy to read and digest they are. Some platforms overwhelm you with a sh*t ton of info that is barely understandable or hard to find. Flodesk makes it easy to read, digest and understand and puts an emphasis on the most crucial information like subscribes at a glance, subscribe grown, activity and source.

6) Price

Pricing for Flodesk is actually pretty reasonable for email marketing platforms. The biggest win though is it’s one fee of $35/month but you can send unlimited emails, have unlimited subscribers, and everything you need. You don’t have to worry about maxing out a tier or paying more in the future. You can save 50% by clicking my link below 🙂

7) You’ll Actually Use It

One of the biggest pieces of advice when it comes to choosing softwares that I give, is to get something you will actually use. If you don’t like using a platform, you’re not going to use it. Typically my go-to example is if you hate blogging on WordPress but you’re trying to be a blogger, but you enjoy it on Squarespace, then choose Squarespace. Because you’ll use it. That’s the same thing here. I’ve used other email marketing platforms and I just couldn’t get it to where I wanted and just didn’t like using them. I like using Flodesk and I use it.

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Flodesk has been my favorite email marketing platform thus far and the company has even grown to include checkout and sales page services to increase your ability to earn money and grow your business. I definitely recommend checking Flodesk out and I hope the 7 reasons to choose Flodesk as your go-to email marketing platform I shared above help you make a decision.

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