Butterfly Kisses is a fictional vegan skincare brand for all. The brand is fun, modern & a little edgy. With that, we decided to go the non-traditional route of very natural colors and go for a futuristic, geometric vibe with holographic & gradients throughout. This would allow the brand to stand out more amongst other vegan brands. It’s fun, it’s inclusive and really vibrant. We also wanted to play with the names of each product and provide more of an experience. I loved this vibe and glad I finally got to play with holographic visuals for this personal project.