Your website is oftentimes the first touchpoint your ideal clients make with your business. This is the place where they come to learn more about you and is the opportunity for you to truly connect, build trust & credibility and convert your visitors into clients....
New in the shop: The Ulimate Ideal Client Guidebook! I'm so excited to share the newest addition to the Dragonfly Ave shop and it's one I've been working on for a while now. The Ultimate Ideal Client Guidebook is a 28 page, 5 part guide to help entrepreneurs,...
The ability to attract your ideal client comes down to 3 factors. Creating an ideal client persona so you can clearly define your ideal client, researching and refining so you can validate your own beliefs and theories and finally marketing effectively to your ideal...
Knowing and defining your ideal client is key to the success of your business because it touches every piece of your business. However, it can be hard to define your niche or ideal client. Trust me, I can relate because it took me years to define mine for my design...
To be honest, the main reason for creating an ideal client is in order to make your business more effective. You can always try to marketing to 'everyone' and hope someone bites (and maybe someone will) but really, that can end up being a waste of time and money. You...
It's freebie time!! The Ideal Client Website Worksheet just got added inside the digital libary. Woohoo! I'm so excited for this next one mainly because I feel like I've been working on it for weeks! But, this one is so important. Knowing and understanding your ideal...
New in the shop: Calla Website Template! Got a new website template hitting the shop. This time it's all about the minimal vibes & a focus on typography. Calla is made to help personal brands, career women (or men) & other minimalist brands like agencies,...
New in the shop: The Podcast Collection! I'm so excited for this new collection and what it includes (and what will be upcoming as well!) The Podcast Collection are currently 3 individual products that include a 1-page website template, a full website template & a...
The topic of pricing guilt is not one I really see spoken about, like ever, but I know I've personally felt it so I wanted to take a moment to address it & hopefully help you overcome it if you're struggling. I even remember wanting to talk about this over a year...
Should you list your prices? This is such a common question and one I've asked myself so many times myself. What I've learned is that there really isn't a yes or no answer to this question. Utlimately, it comes down to what will work best for you and your business and...
New in the shop: The Lily James Collection! I'm so excited for this new collection and what it includes (and what will be upcoming as well!) The Lily James Collection are currently 3 individual products that include a 1-page website template, a full website template...
So it's time to get your business more organized and looking less of a hot mess? But you're not entirely sure where to start? Don't worry, I've got you! Now, to be fair, does my life still feel like a hot mess at times, absolutely! But these tools (including some...