3 things to look for when conducting a business audit

3 things to look for when conducting a business audit

Recently I shared about how I took a week off to conduct a full business audit, today I’m sharing what to look for when conducting a business audit. When I worked in retail, we had to conduct audits every few months. Whether it was sales audit, loss prevention...
Why I took a week off my business to conduct a business audit

Why I took a week off my business to conduct a business audit

Last week, I took a week off my business to conduct a full business audit. Here’s why. It’s very easy to put your business on autopilot and simply focus on growth and getting all the clients. However, it can be just as crucial to pause, take a step back + make sure...
How to make the most of your website copy

How to make the most of your website copy

Let me take a wild guess, you spent a lot of time writing your own website copy? Or spent a lot of money hiring a copywriter to do it for you? First off, way to go! Website copy is just as crucial, if not more, than a beautiful, strategic website design. Now that you...
3 tips for writing better website copy

3 tips for writing better website copy

Oh website copy… how dreadful + stressful you can be! (I mean, am I right?!) Talking about yourself or your product/service, being strategic about it and letting it resonate can be a tricky balance to achieve. But I think you’ve got this. I’ve read a...
how user personas help you gain clarity

how user personas help you gain clarity

Recently, I’ve been learning more and more about UX design (user experience design) so I can better serve my clients, gain new skills, improve my work + really, just because I thought it’d be cool to learn. As I’m taking + watching different classes on Skillshare, one...
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